Logistics refers to the process of planning, implementing, and controlling the flow and storage of goods, services, and related information from the point of origin to the point of consumption. It involves the coordination of transportation, inventory, warehousing, packaging, and often involves the use of advanced technology and supply chain management techniques. Logistics plays a critical role in ensuring that products reach their intended destination efficiently, cost-effectively, and on time, which is vital to the success of businesses across industries.