Fintech marketing refers to the marketing strategies and tactics used by companies in the financial technology (fintech) industry to promote their products and services. This can include online advertising, content marketing, social media marketing, influencer marketing, email marketing, and more. Fintech companies use these marketing methods to attract and retain customers, increase brand awareness, and differentiate themselves from competitors. Fintech marketing is often focused on promoting innovative and user-friendly financial products and services, such as mobile banking apps, digital wallets, and investment platforms, that make it easier and more convenient for consumers to manage their finances. You can use this template if you want to explain this idea to your audience.