Persuasion communication is the act of influencing someone's thoughts, beliefs or behaviours through communication. It is a deliberate attempt to change attitudes and behaviours through the transmission of a message. Our slide includes a quote from Edward R. Murrow, an iconic journalist known for his persuasive communication style, which can also provide inspiration and guidance for effective persuasion. You can employ it in various fields, including marketing, politics, and interpersonal relationships. Also, share strategies and approaches to persuasive communication, such as the use of emotional appeals, logical arguments, and credibility.