Matrix Presentation Template
A BCG Matrix, also known as the Boston Consulting Group matrix, is a strategic management tool that helps businesses assess their product portfolio based on market growth and market share.
Stars: These are products in high-growth markets with high market share. They are the cash cows of a business and should be given resources to help them maintain their market position.
Cash Cows: These are products in low-growth markets with high market share.
Dogs: These are products in low-growth markets with low market share. They typically generate little cash and may not be worth investing in.
Question Marks: They have the potential to become stars, but they also require investment to grow their market share.
By understanding where their products are positioned in the matrix, businesses can allocate resources more effectively and make better decisions about which products to invest in, which products to maintain, and which products to divest.
Business professionals, marketing teams, students studying strategic management, and anyone seeking to analyze business portfolios can benefit from templates. Utilize the quadrants to prioritize resource allocation, identify investment opportunities, and mitigate risks.
Features of the template:
- Slides are available in 4:3 & 16:9
- Well-crafted template with instant download.
- Get slides that are 100% customizable and easy to download
